A list celebrities across the spectrum walked the runway in support of men’s health and prostate cancer awareness at this season’s Blue Jacket New York Fashion Week event. The fourth annual runway show, which was held on February 5th at Chelsea Piers in New York City, brought the fashion, entertainment, sports, and media worlds together to raise awareness and encourage funding for prostate cancer research.
From Haspel to Michael Kors, Theory and Thom Browne, top international fashion designers reinvented the traditional BLUE JACKET and actors, athletes, and other leaders in entertainment, arts, and business walked the runway wearing these one-of-a-kind creations. From sporty navy plaid to shiny satin in cobalt, there was a little bit of everything in the mix. The original concept from Frederick Anderson is akin to the pink ribbon worn to raise awareness for breast cancer and normalize education around early detection. Anderson says he originated the show to encourage early detection as a means of prevention. In the United States this year, one in nine men will be diagnosed with prostate cancer, including one in seven African-Americans.
As a legitimate charitable event, 84 cents of every dollar donated goes to our prostate cancer research mission. Often donations to larger charities are eaten up by the “raise awareness” part of a campaign resulting in a large part of each donation eaten up by administration costs. The Blue Jacket event not only gets attention raised, it’s also a great way to bring a unique celebrity moment into the otherwise fully fashion scope of Fashion Week. When large categories of people work together to get behind a cause the changes often happen both more rapidly and with more strength of purpose. More eyes equals more funding…
…and let’s be honest, it’s not every day you get to see Bill Nye dance to Lizzo.