Zao Makeup The Essence of Nature is a leading organic and vegan-friendly cosmetics line that is drawing attention for its clever packaging and beautiful range of colours and textures. The company has been incredibly smart about their packaging options and uses beautiful bamboo packaging (with the option to refill from the range) is smart enough to be a luxury but also practical.
With foundations in both liquid, pressed and loose powder form with bamboo and the simple logo being heavily featured to give it a sense of uniformity.
The clever aspect, however, kicks into play with the number of refills available, from the foundations to the liquid liners and of course lipsticks, you can replace the item with the same colour and texture or even change it up when you go out by simply swapping out the colours, an ingenious little trick that is both eco friendly and clever packaging.
The range itself is comprehensive enough to cover most skin types with a total of 14 shades of foundation in the range and a selection of curated colour collections that are universal enough to be a welcome option in the vegan cosmetics market.
The eye colours all exude a sense of the tropics which is reflected in the names and textures, with shadows such as azure blue and peach blossom standing out in the 20 shimmering jewel tones.
Like the foundations, the lip collection and mascara are as interchangeable as the rest of the makeup with a selection of tones and finishes that will allow anyone the room to play with their look and still be eco-friendly.
Overall a well thought out and cleverly curated collection with a touch of the eco-fashionista that is refreshing in the makeup realms.
To learn more about the makeup range then see their website: