Karity cosmetics has been making waves in the cosmetic world due to its direct approach, utilizing social media, direct sales approach and the fact the founder has produced the line though self-funding.
Starting out with the intention of being within easy reach of the consumers and professionals, this cruelty-free and vegan cosmetic line is growing all the time. The products hit all the markers that the big budget brands do without the price tag and the worldwide availability has made it a must-have for the budget savvy beauty gurus out there and is a staple of many artists working kit.
Combining quality ingredients with professional know how. Isaac Rami, the brains behind the concept saw a gap in the market and ran with it. Not only producing fine quality makeup palettes and single shadows, but bringing beautifully crafted brushes and magnetic palettes for freestyle building, to the mix.
With a strong background in cosmetics and an eye for detail, its also worth noting that Karity cosmetics the local SPCA, each palette bought, buys a meal for a hungry animal at the shelter making these, not just a glamorous purchase but also a charitable one, supporting the many animals sadly in shelters.
They also support on an annual basis other charities and foundations making them a strong ethical and moral brand as well as affordable.
With a firm stance on ethical and vegan cosmetics this brand is set to be even bigger as time goes on and I cannot wait to see what they come up with next.
Images courtesy of Karity cosmetics