Svala is a line of lingerie, loungewear and sleepwear committed to making stylish, comfortable, cute and sexy pieces that are produced as sustainably as possible. The Svala range is made from breathable, cozy fabrics that feel luxurious against your skin yet are practical enough to wear everyday, to bed or around your home.
The line is made from materials such as viscose from bamboo and organic cotton and are dyed using a low impact process with certified organic dyes. We also use factory surplus lace fabrics and trims which have been leftover from manufacturing. This helps to reduce waste by using existing fabric which might otherwise be discarded. The line is manufactured in downtown LA and other measures have been taken to reduce the carbon footprint of the brand including using clothing labels made from organic cotton and hang tags from recycled paper.
Svala is owned and operated by Helga Douglas who is originally from Sydney but now lives in LA. The inspiration for Svala’s name comes from Iceland, where her mother is from. Helga has always loved the Icelandic girl’s name Svala, meaning bird or swallow. Svala is inspired by Helga’s affinity for the relaxed, colorful feel of Sydney and LA and the simplicity of Scandinavian design.
You can’t go wrong with a brand that is luxurious, yet sustainable. Visit www.svala.co for your purchase today.